Advertising (Print) | American Talent

"Just Do It" by Nike

One of the most successful ad campaigns ever, Nike's "Just Do It" slogan launched in 1988. It encapsulates motivation and determination, inspiring millions to pursue their athletic goals.

Apple's "Think Different" campaign, launched in 1997, celebrated innovation and creativity. It featured iconic figures like Albert Einstein and Mahatma Gandhi, aligning Apple with revolutionary thinking.

"Got Milk?" by California Milk Processor Board

This 1993 campaign aimed to increase milk consumption. Featuring celebrities with milk mustaches, the ads became a pop culture phenomenon and significantly boosted milk sales.

"I Want You for U.S. Army" by James Montgomery Flagg

Created in 1917, this iconic Uncle Sam poster encouraged military enlistment during WWI. The image and slogan have become enduring symbols of American patriotism.

"A Diamond is Forever" by De Beers

Launched in 1947, this slogan helped establish diamonds as the ultimate symbol of love and commitment. It significantly boosted diamond sales and cemented the association of diamonds with engagement rings.

"We Can Do It!" by J. Howard Miller

This WWII poster, featuring Rosie the Riveter, encouraged female workers to contribute to the war effort. It has since become a symbol of feminism and women’s empowerment.

"Think Small" by Volkswagen

Introduced in 1959, this campaign revolutionized advertising with its minimalist approach. It highlighted the advantages of the Volkswagen Beetle, promoting it as a smart, economical choice.

"Have a Coke and a Smile" by Coca-Cola

This slogan, part of a 1979 campaign, emphasized the joy and happiness associated with drinking Coca-Cola. It reinforced the brand's image as a source of refreshment and delight.

"The Ultimate Driving Machine" by BMW

First used in the 1970s, this slogan positioned BMW as a brand synonymous with performance and engineering excellence. It has helped establish BMW as a leading luxury car manufacturer.

"Melts in Your Mouth, Not in Your Hands" by M&M's

This 1954 slogan emphasized the candy's unique selling point, setting it apart from other chocolates. It remains one of the most memorable and enduring advertising lines.

"It’s the Real Thing" by Coca-Cola

Launched in 1969, this slogan reinforced Coca-Cola's authenticity and quality. It positioned Coke as the genuine article in the competitive soft drink market.

"Where’s the Beef?" by Wendy’s

This 1984 campaign questioned the size of competitors' burgers, emphasizing Wendy's larger portions. It became a cultural catchphrase, highlighting the brand's commitment to value.

"Snap! Crackle! Pop!" by Rice Krispies

This slogan, dating back to the 1930s, brought the cereal’s unique sound to life. It has helped make Rice Krispies a beloved breakfast staple for generations.

"The Quicker Picker Upper" by Bounty

Introduced in 1970, this slogan emphasized Bounty’s superior absorbency. It has helped position Bounty as the leading brand in the competitive paper towel market.

"Because You’re Worth It" by L’Oréal

Launched in 1973, this empowering slogan emphasized self-worth and personal care. It has become a cornerstone of L’Oréal’s brand identity, resonating with consumers worldwide.

"Good to the Last Drop" by Maxwell House

This slogan, dating back to the early 1900s, underscored the coffee's quality and flavor. It has helped make Maxwell House a household name in the coffee market.

"Reach Out and Touch Someone" by AT&T

This 1979 campaign encouraged people to make long-distance calls, emphasizing personal connections. It helped position AT&T as a leader in telecommunications.

"Have You Driven a Ford Lately?" by Ford

Introduced in 1983, this slogan aimed to renew interest in the Ford brand. It highlighted the quality and innovation of Ford vehicles, encouraging consumers to take a test drive.

"Betcha Can’t Eat Just One" by Lay’s

This 1963 slogan played on the addictive nature of Lay’s potato chips. It became a memorable tagline that highlighted the product’s irresistible taste.

"M’m! M’m! Good!" by Campbell’s Soup

Launched in the 1930s, this slogan emphasized the comforting and delicious nature of Campbell’s soups. It has become an enduring part of the brand’s identity.

"Tastes Great, Less Filling" by Miller Lite

This 1974 campaign addressed concerns about light beer’s taste. It positioned Miller Lite as a flavorful, lower-calorie option, helping it dominate the light beer market.

"The Uncola" by 7UP

Introduced in the 1960s, this campaign differentiated 7UP from traditional colas. It emphasized the brand's unique, refreshing qualities, appealing to consumers seeking an alternative.

"Let Your Fingers Do the Walking" by Yellow Pages

This 1964 slogan encouraged consumers to use the Yellow Pages directory. It became a memorable tagline that emphasized convenience and accessibility.

"It Keeps Going and Going and Going" by Energizer

Launched in 1989, this campaign featured the Energizer Bunny, symbolizing the long-lasting power of Energizer batteries. It became one of the most recognizable advertising mascots.

"Choosy Moms Choose Jif" by Jif Peanut Butter

This 1977 slogan positioned Jif as the preferred choice among discerning mothers. It emphasized quality and taste, helping to establish Jif as a leading peanut butter brand.

"Maybe She’s Born With It" by Maybelline

Introduced in 1991, this slogan highlighted the natural beauty enhancement offered by Maybelline products. It has become a defining tagline for the brand.

"You Deserve a Break Today" by McDonald’s

This 1971 campaign encouraged consumers to treat themselves to McDonald’s. It emphasized convenience and satisfaction, reinforcing the brand’s fast-food appeal.

"The Other White Meat" by National Pork Board

Launched in 1987, this campaign promoted pork as a healthy alternative to chicken and beef. It significantly increased pork consumption in the United States.

"Think Outside the Bun" by Taco Bell

This 2001 slogan encouraged consumers to consider Taco Bell’s Mexican-inspired menu as an alternative to traditional fast food. It emphasized creativity and variety.

"Obey Your Thirst" by Sprite

Introduced in 1994, this campaign positioned Sprite as the drink of choice for those who follow their instincts. It emphasized individuality and authenticity.

"Can You Hear Me Now?" by Verizon

This 2002 campaign highlighted Verizon’s reliable network coverage. The memorable slogan and character became synonymous with the brand’s commitment to quality.

"What Happens Here, Stays Here" by Las Vegas Convention and Visitors Authority

Launched in 2003, this slogan captured the allure and excitement of Las Vegas. It emphasized the city’s unique appeal and has become one of the most famous tourism slogans.

"We Try Harder" by Avis

Introduced in 1962, this campaign positioned Avis as a customer-focused brand. It emphasized the company’s dedication to service and positioned it as a strong competitor in the car rental market.

"Don’t Leave Home Without It" by American Express

This 1975 slogan highlighted the security and convenience of American Express travelers’ checks and credit cards. It became a memorable tagline associated with trust and reliability.

"Diamonds are Forever" by De Beers

"The Breakfast of Champions" by Wheaties

Introduced in the 1930s, this slogan linked Wheaties with athletic prowess. Featuring famous athletes on its boxes, Wheaties became synonymous with sports excellence.